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S23 > VT > HTM > HTM2464 > Services Marketing: Integrating Customer Focus Across the Firm

Details:


Services Marketing: Integrating Customer Focus Across the Firm (NEW)

by Valarie A. Zeithaml, Mary Jo Bitner, Dwayne Gremler

ISBN-13: 9780078112102  
ISBN-10:
0078112109

Book Details
  • Condition: New
  • Edition: seventh
  • Extra information:
    Publisher:McGraw-Hill Education Pub Date:2017-03-13 Binding:Hardcover Pages:544

List Price: $243.38

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